The Baby Magic allows me to experiment, and try out new things with them, because they themselves are experimental in a lot of ways. That's part of the reason why I love them so much.
This project was very educational in the sense that I learned a lot of what I should and shouldn't do with some things but, overall, I like this project--we were intentionally going for a grungy, earlyish MTV kind of feel for it.
This video screams out "1993!". And, yeah, the song track was taken from a live band practice which gives it extra grit. I was thinking about The Pixies, REM, and Weezer.
The band acting as these characters are fantastic.
This project was a technical painting class--a crash course; some things worked, some not so much. You name it, I fucked with it (motion, frame width, color, contrast) sometimes successfully sometime irrepairably/regretably. Just to do "what if....". But, overall, a decent little indie rock video thanks to the ingenuity of a very imaginative Chicago band.
"Rats!" premiered online in September 2010.